For agencies shipping headless ShopifyHeadless breaks analytics. We fix that.
Your clients want their numbers back. Give them the dashboards they love. Connect a store and watch it work.
Free to start. We only read your orders. Your dashboard is ready in minutes.
Touchpoints
Meta Ad
paid_social
Organic
organic_search
Lifecycle Email
Creator Link
referral
Attributed revenue
$0
Trusted by headless Shopify Plus brands
The headless attribution gap
Going headless on Shopify breaks every pixel you own.
Triple Whale, Northbeam, and Rockerbox were built for themed Shopify stores where the pixel and checkout share a domain. The moment you move to a Hydrogen or Next.js storefront, the shopper jumps from yourstore.com to checkout.shopify.com — and the session dies in the gap.
Up to 42% of headless revenue lands in a “direct” black hole. You scale the wrong channels because the data lies.
We reconcile the Shopify orders/create webhook against first-party touches on your own domain — so the checkout handoff never loses the thread.
Server-side by architecture, not bolt-on. Touches are captured first-party on your storefront edge and matched to Shopify order webhooks server-side. No client pixel to lose, no ITP to dodge, no checkout extension that Shopify can deprecate.
A clean dashboard your clients will actually open.
Most store owners don't want fifty reports. They want to know how many people hit the site, what's selling, and whether today beat yesterday. Headless Builds gives you that in one screen — sharper and faster than the Shopify admin.
Key metrics
Drag to rearrange
Total sales
$66.2k
+5.4%Total orders
1,032
+6.1%Units sold
1,488
+4.8%Website visits
47,639
+7.4%Conversion rate
2.16%
+0.3%Avg. order value
$64.32
+0.6%Revenue / visitor
$1.39
+1.9%Refund rate
1.8%
-0.4%Visitors online now
14
visitors per minute · last 30 min
Live traffic worldwide
drag to spin · visitors from 40+ countries
The five numbers you actually check
Total sales, visits, conversion rate, AOV, and revenue per visitor — front and center, no digging through six Shopify menus to find them.
Real-time traffic, finally readable
See who's on the site right now, which pages they're hitting, and where they came from — live, the moment it happens.
Works on headless, where Shopify's own analytics break
Go headless and Shopify's dashboard goes dark. Ours keeps counting, because it reads from the same server-side pipeline that powers attribution.
42%
of revenue recovered
lost to the Shopify checkout handoff, now attributed.
<50ms
edge latency
touches captured at the edge, no storefront jank.
<1hr
to first insight
connect the store, add a webhook, done — no data team.
0
cookies
first-party, server-side, privacy-durable by design.
The platform
Every touchpoint, stitched to the dollar that closed it.
Headless gave your Shopify store control and speed. It also shattered your analytics. Headless Builds puts the line back — from the first ad impression to the captured Shopify order.
Multi-touch models, not last-click guesses
First-touch, linear, time-decay, and a data-driven Markov model — switch attribution logic without re-instrumenting a single event.
Cookieless by design
Server-side, first-party identity that survives ITP, ad blockers, and the cross-domain jump to Shopify checkout.
Shopify orders/create, reconciled
We match Shopify order webhooks to first-party touches server-side, so every captured payment maps to the journey that earned it.
Hydrogen & Next.js native
Drop-in adapters for Shopify Hydrogen, Next.js Commerce, and any custom Storefront API build. Typed end to end.
Reconciles to your Shopify finance numbers
Attributed revenue your CFO will sign off on — tied back to Shopify orders, refunds, and your ad platforms.
Edge ingestion
Touches land in <50ms worldwide. No render-blocking pixels, no Core Web Vitals hit on your storefront.
Drop it in
From npm i to attributed revenue in an afternoon.
No tag managers. No checkout extensions to maintain. Point us at your Shopify store and add one webhook handler — Headless Builds handles identity, the cross-domain handoff, and multi-touch credit.
- Connect your Shopify store with an access token — no theme edits
- Touches captured first-party on your Hydrogen / Next.js edge
- Orders stitched via the orders/create webhook, server-side
- Swap attribution models with a single string
1// app/routes/webhooks.orders.tsx (Hydrogen)2import { hb } from '@headlessbuilds/shopify' 4export async function action({ request }) {5 const order = await verifyShopifyWebhook(request) 7 // stitches the order to first-party touches8 await hb.attribute({9 orderId: order.id,10 revenue: order.current_total_price,11 model: 'data-driven',12 })13} 15// → meta → email → display stitched to order ✓How it works
Three steps to a live dashboard.
You already build the store. We give you the missing dashboard your clients keep asking for — without you writing it from scratch.
- 01
Connect the store
Link your client's Shopify store in one click. We read their orders and backfill the last 30 days, so there's data on day one.
- 02
Add one snippet
Drop our edge snippet into the Hydrogen or Next.js store you built. It logs every visit first-party. No theme edits, no pixel.
- 03
Paste the prompt
Copy the prompt below into v0. It builds the full dashboard right inside the store you shipped — wired to live data.
Build an analytics dashboard page for my headless Shopify store using the @headlessbuilds/shopify SDK.
Setup:
- Use @headlessbuilds/shopify and read HEADLESS_BUILDS_API_KEY from env.
- Add a /dashboard route behind my existing auth. Fetch all data server-side — never expose the API key to the client.
Show these, matching my store's existing theme (clean, dark, minimal):
- KPI cards: total sales, orders, conversion rate, average order value, revenue per visitor — each with a % change vs. the prior period.
- A "visitors online now" counter plus a bar chart of visitors per minute for the last 30 minutes.
- A channel table from hb.journey() showing revenue credited to each source (Meta, Google, Email, Organic, Direct) using the data-driven model from hb.attribute().Paste it into v0, add your API key, and ship the dashboard to your client's store.
How we compare
The incumbents weren't built for headless.
Great tools for themed Shopify stores. But the second you decouple the storefront, their pixel-first foundation cracks. Headless Builds starts server-side.
| Capability | Headless Builds | Triple Whale | Northbeam | Rockerbox |
|---|---|---|---|---|
| Built for headless Shopify (Hydrogen / Next.js) | ||||
| Server-side cross-domain checkout stitching | ||||
| First-party, cookieless capture (ITP-durable) | ||||
| Data-driven Markov attribution | ||||
| Drop-in SDK, no data team required | ||||
| Sub-50ms edge ingestion | ||||
| Self-serve setup under an hour | ||||
| Warehouse-native export |
Comparison reflects headless-storefront capabilities as of 2026. Themed Shopify support differs.
Pricing
Priced like infrastructure. Valued like growth.
Usage-based, no per-seat tax. Start free and scale when the revenue you uncover pays for itself.
Hobby
For solo Shopify stores validating the funnel.
Start free- Up to 50k touches / mo
- Last-touch + linear models
- 7-day data retention
- Community support
Growth
Most popularFor headless Shopify brands under $20M GMV.
Start 14-day trial- Up to 5M touches / mo
- All multi-touch models
- Data-driven (Markov) attribution
- Shopify order-webhook reconciliation
- Warehouse sync + 13-month retention
Shopify Plus
For high-GMV Plus merchants and agencies.
Talk to us- Unlimited touches
- Custom + incrementality models
- Multi-store & multi-region
- SAML SSO + audit logs
- Dedicated solutions engineer
Stop flying blind. Start stitching revenue.
Join the headless teams who finally know which dollar came from where. Free to start, no credit card, live in an afternoon.
// Attribution for headless commerce needs a solution.
// We're the team to do it. Give us a shot — we'll build the unicorn.